Vero Software is pleased to announce the hiring of Matt Grasson as their Americas PR Officer. Matt will be responsible for the promotion of all Vero product lines through case studies, product and press release for North, South, and Central America.

Prior to joining Vero Software, Matt was a Sr. Editor where he was responsible for developing editorial content for four B to B manufacturing magazines, for the production of E-newsletters, web content and through the use of social media. He also attended trade shows and international events to cover new technologies and client-focused projects.

“Matt’s joining Vero at a very crucial time, bringing a wealth of manufacturing and public relations experience to our business. Communication both internally and externally to our Resellers and Customers is important as the capabilities of our products and geographical footprint grows” commented Steve Sivitter, Vero’s Regional Director for the Americas.

Matt has worked in various manufacturing positions for more than 20 years. Beginning his career with TRW Inc., he specialized in Anti-lock brakes, and transmission and oil pressure sensors. He was later employed by Detroit Diesel as a Team Leader on the Series 60 diesel engine, and as a Lead Quality Technician for Park Ohio.

Matt holds an Applied Science degree from CCC and is currently completing his Bachelors of Business in Marketing.

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